SchaumburgRecruiter Since 2001
the smart solution for Schaumburg jobs

Senior Marketing Manager

Company: Baird & Warner
Location: Schaumburg
Posted on: January 10, 2022

Job Description:

About Baird & Warner Title Services

Behind every great company is a culture created by the professionals who work there. By sharing ideas, knowledge, and resources with each other, we empower everyone to thrive. Baird & Warner Title Services believes that a full-service, integrated approach can help make real estate transactions seamless. Our team's expertise combined with the best technology available gives us bragging rights: We're one of the top two title companies in Illinois!

Job Summary

The Senior Marketing Manager plans, directs, and implements marketing programs and initiatives that support the growth of the title services business. The ideal candidate has strong working knowledge of either the title insurance and or financial services industry, and is comfortable working in a start-up-like environment. They leverage decision-making authority to direct the day-to-day operation of the marketing, advertising, public relations, and online media functions by performing the following duties personally, and in collaboration with in-house and outside agency teams.

Essential Duties And Responsibilities

  • Develops and executes annual integrated marketing plans and programs with clear goals and timelines and executes on plan
  • Integrates efforts with sales and operations to ensure a seamless client experience and maximize growth opportunities, and that brand image and message is consistent across the business.
  • Identifies opportunities and finds creative ways to drive awareness, and retention at key touch points within the client acquisition, sales and service process to create moments of delight
  • Promotes company brand through collateral, advertising, online/social media and public relations, and possesses the ability to write supporting compelling messages across audiences.
  • Plans and coordinates events, and manages outside agencies on projects and campaigns.
  • Engages directly with clients to add value.
  • Has the ability and is experienced in operating in a multi-brand environment and differentiating the value proposition for each.
  • Manages contracts and budgets for programs and evaluates their effectiveness.
  • Able to work with a shared marketing service environment for additional support.
  • Understands multiple marketing perspectives: B2B, B2C and B2E (employees).

    Supervisory Responsibilities

    None currently assigned; however, staff management experience is required.

    Qualifications
    • Technologically savvy
    • Personable
    • Effective in writing and able to communicate consistent messages to various audiences
    • Able to see the forest from the trees
    • Highly skilled in ideation, as well as in relationship and consensus building
    • Flexible and adaptable - able to work in a fast moving and changing environment
    • Values teamwork and works well in a cross-functional environment
    • Excellent organizational and project management skills

      Education and Experience
      • Bachelor's degree in a related discipline with a minimum of seven years of proven marketing experience, as well as in-depth understanding of the title services or financial services industry are required.
      • Results-based experience with event, traditional, digital and social media marketing are highly desirable, and proficiency in Google Workspace, Constant Contact and Adobe software is a plus.

Keywords: Baird & Warner, Schaumburg , Senior Marketing Manager, Advertising , Schaumburg, Illinois

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Log In or Create An Account

Get the latest Illinois jobs by following @recnetIL on Twitter!

Schaumburg RSS job feeds