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Digital Project Manager

Company: Ameex Technologies
Location: Schaumburg
Posted on: March 27, 2020

Job Description:

Title: Digital Project ManagerLocation: Schaumburg, ILFULL TIMEJob DescriptionThe Digital Project Manager should--translate business requirements into a digital product and marketing plan to be executed by the digital team. Should manage all pay-per-click (PPC) marketing activities, all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines. Should effectively manage the paid search budget and work with the SEO and Marketing team in order to maximize ROI, drive traffic, and customers.ResponsibilitiesExecute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.Track, report, and analyze website analytics and PPC initiatives and campaigns.Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.Oversee the optimization of all marketing campaigns and web pages to drive conversionsOptimize copy and landing pages for paid search engine marketing campaigns.Perform ongoing paid keyword discovery, expansion and optimization.Research and analyze competitor advertising links.--RequirementsProven SEM experience and success managing PPC campaigns across Google, Yahoo, Bing and YouTube.Well-versed in performance marketing, conversion, and online customer acquisition.Up-to-date with the latest trends and best practices in search engine marketing.Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).Strong analytical skills and experience generating SEM reports.Familiarity--with A/B and multivariate experiments.Bachelors degree in Marketing and relevant experience in Digital Marketing/SEM.--Suitable candidates can APPLY for this job.

Keywords: Ameex Technologies, Schaumburg , Digital Project Manager, Executive , Schaumburg, Illinois

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