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SEO Specialist

Company: Artisan Talent
Location: Schaumburg
Posted on: March 24, 2020

Job Description:

Are you an SEO professional with a passion for all things marketing and technology? Are you tech-savvy and intuitive with great ideas to reinforce clients--- marketing campaigns? Do you want to spearhead SEO and design marketing solutions for B2C and B2B clients? Our client delivers highly-scalable, next-generation, and custom software applications for enterprise-level clients and they are looking for someone to join their team. Interested? Let's talk You Will: Be responsible for developing, initiating, creating, and executing short-term & long-term digital marketing plans & campaigns Spearhead SEO and design the marketing solutions for B2C and B2B clients Focus on enhancing the performance of web, social, ratings and review, and PR through Search Engine Optimization Scope project requirements and prepare budgets Develop detailed project plans and monitor progress Collaborate with internal teams to design, develop, and implement digital projects Deliver projects on time ensuring quality standards are met Develop support documentation including risk logs and requirement specifications Work on strategies to map and orchestrate Customer Journeys to optimize sales funnels utilizing insights from Google Analytics and visualizing via Google Data studio or BI solutions Demonstrate an understanding of how personalized web and email experience (using AI/ML) works in conjunction for improving the brand experience for the consumers Develop a traffic plan for owned and earned media platforms that roll up to goals and KPIs Work with the content team to provide creative ideas for content marketing and website updates Develop, evaluate, and oversee the implementation of A/B testing protocols and procedures Plan, monitor, and manage the ongoing brand presence on social media (Twitter, Facebook, etc.) through listening tools Analyze key metrics that unite our client---s website, mobile and social traffic and should know how to orchestrate it Actively manage SEO efforts (text keyword search, voice search, image optimization, etc.) Work with various campaign management solutions in planning and executing web and email campaigns (Marketo, HubSpot, Eloqua, etc.) Collaborate with designers to improve user experience Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with Content and PR agencies and 3rd party solution vendors Generate monthly reports on marketing campaign---s performances Partner with advertising and media specialists to increase marketing results You Have: A Bachelor---s Degree in Marketing or related field (required) 3-5 years of experience in SEO/digital marketing and advertising in a consulting or agency setting Hands-on experience in working with Google Marketing tools (GCP and GMP), Account-Based Marketing tools, and Salesforce marketing platform An excellent grasp of SEO strategies and tactics for both B2B and B2C verticals The ability to measure the performance of digital marketing efforts using a variety of web analytics tools (Google Analytics, Google Tag Manager, WebTrends, Tableau, etc.) An excellent grasp of social media and website metrics and best practices Demonstrable experience with email marketing and lead generation Certification in SEO/Digital Marketing (an added advantage) Knowledge of Marketo, HubSpot, and Google Analytics Advanced knowledge of JavaScript, HTML, and CSS editing (big plus) Logistics Full-time Hours: 8 am-5 pm Drug and background screens upon offer Job 46543 In addition to applying to this post we welcome you to register on our site: http://artisantalent.com/jobs/talent-application/

Keywords: Artisan Talent, Schaumburg , SEO Specialist, Other , Schaumburg, Illinois

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